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The latest research and insights from Gray DI

Beyond Borders: The New Face of International Students in the US

A surge in international student enrollment is revitalizing US higher education, with numbers soaring in 2023 to mark the fastest growth in four decades. Beyond the impressive totals, new markets are emerging while traditional ones decline. Explore the shifting dynamics, highlighting the rise of Indian students and the decline of Chinese enrollments, and uncover unexpected new sources of student demand. From Dhaka to Hyderabad, discover the data-informed strategies that can help institutions navigate the evolving international student market.

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Gray Insights

The Clock is Ticking: Waiting for Program Evaluation is a Risk You Can’t Afford

Timely adoption of a Program Evaluation System (PES) is crucial for sustaining successful academic programs. Early implementation offers valuable insights into program economics, market demand, and resource optimization, while delaying can lead to financial strain, missed opportunities, and decreased competitiveness. Whether building a custom system or opting for specialized software, investing in PES is a proactive step toward ensuring your institution’s programs remain relevant and financially viable, driving higher enrollment and improved student outcomes.

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Gray Data

International Student Enrollment Is Rebounding in the US

International student enrollment in US higher education is on the rise again, marking a pivotal moment for institutions nationwide. With new policy shifts favoring the US and a strong global student satisfaction rating, there’s a unique opportunity to attract top talent. Discover how these students enrich campuses, fuel economic growth, and what future trends in program demand might mean for the landscape of higher education.

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Gray Insights

Evaluating Program Economics: A Data-Informed Approach to Strategic Decision-Making in Higher Education

Facing unprecedented financial and demographic challenges, colleges and universities must adopt strategic financial management practices to thrive. Program economics offers a data-informed approach to understanding the revenue and costs associated with individual programs, enabling institutions to make informed decisions. This methodology not only supports financial sustainability but also aligns academic offerings with market demands, helping to attract and retain students in a competitive landscape. Embracing this student-centric approach can provide a crucial advantage in ensuring institutional success.

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Gray Data

Evaluating Student Demand and Labor Market Data for Academic Programs – If You Build It, Will They Come?

Explore the relationship between academic program success, student demand, and labor market data through real-world examples. From Actuarial Science to Hospitality Administration, uncover insights into employment prospects, enrollment trends, and strategic decision-making in higher education. Learn why understanding metrics like student demand and international interest is crucial for investing wisely and ensuring program success.

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Gray Insights

We Need Anthropologists Everywhere—Especially in AI

Hear from Lorlei Boyd, Developer at Gray Decision Intelligence, as she shares her journey from humanities graduate to AI software leader. Lorlei challenges stereotypes, highlighting how her humanities background equipped her for success in STEM. Discover her unique perspective on prompt engineering, app development, and the intersection of disciplines.

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Gray Insights

Why You Need Three Sources of Student Demand Data

Discover the power of student demand data in shaping academic programs. Explore how tracking IPEDS completions, enrollment trends, and Google keyword searches can offer a comprehensive view of student preferences and guide strategic decision-making in higher education. Dive into real-world examples and actionable insights that illuminate the path to meeting evolving student needs and maximizing institutional success.

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Gray Insights

Want Enrollment Growth? Here’s Your Strategic Program Playbook

Discover how to achieve enrollment growth and financial stability in today’s competitive higher education environment with our strategic program playbook. Learn how to utilize data-informed decisions, optimize programs, and foster collaboration for success. From revealing hidden potentials to confidently navigating tough decisions, equip your institution with the tools for a thriving future.

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Gray Insights

Beyond the Two-Year Degree: Community Colleges Embrace Bachelor’s Programs

Discover how community colleges are redefining higher education by expanding their offerings beyond traditional associate degrees. Explore the latest trend in which community colleges nationwide are introducing bachelor’s degree programs in high-demand fields and uncover the benefits for both students and institutions, from increased affordability and accessibility to enhanced enrollment and reputation.

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Gray Data

The Future of Student Demand: Google Searches Reveal Shifting Trends

What programs are students searching for when making enrollment decisions? Explore the most popular and fastest-growing academic programs by Google keyword search volumes, which can provide a roadmap for institutions to track ever-changing student demand. From Aesthetician programs to Business Administration, find out which programs are experiencing the highest search volume.

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